Brad Bialy | Director of Digital Marketing
IT’S A NEWSLETTER TAKEOVER! Hey friends, it’s Brad Bialy…checking in and taking over the SMART IDEAS Weekly newsletter.
Last fall, I was cruising at 30,000 feet, somewhere between Buffalo and Jacksonville on my way to the NAPS annual conference, and I had an idea to launch a new podcast for the staffing industry that would bring conference-caliber speakers and their topics to a podcast and videocast every other week.
You see, as I was prepping for that talk, I learned about The Forgetting Curve…
The Forgetting Curve shows that just 1 hour after learning new material, 50% is lost.
After 1 day that number jumps to 75%.
1 week after learning new material nearly 90% of information is lost and forgotten.
Yikes!
I’m a FIRM believer in consistent development and am blessed to be trusted by Haley Marketing’s Co-CEOs David and Vicki to go out and represent Haley Marketing at conferences around the country, giving me the first-hand opportunity to learn from the industry’s best.
The problem? Just as quickly as we send ourselves and team members to these industry conferences, we forget the material.
So, I launched Take the Stage…a title that comes from the speaking circuit.
To Take the Stage is to not only walk onto the stage but to go out and TAKE IT. To command the stage.
Since we launched Take the Stage, I’ve been blown away by it’s reception.
Thousands of listeners have found value in the lessons shared by our guests.
Invaluable takeaways that are helping staffing firms across the country stand out, stay top-of-mind, and sell more.
If you’re new to the show, here are KEY takeaways from our Q2 Guests. I even included direct links so you can listen to it yourself.
And PLEASE subscribe to the show by searching for “Secrets of Staffing Success” on your preferred podcast player.
If you’re a fan of the show, I have a small request and I hope you take just 2 minutes to take me up on this.
Please hit reply and let me know what you think of the show.
What’s been your biggest takeaway? Favorite guest? What guest should I talk to in Q3 or Q4? Your feedback is so important to me, and I can’t wait to read what you have to say.
Oh, and one more thing…to Take the Stage is more than just a speaking term.
It can be applied to your everyday life. Don’t just go out there and live day-to-day; go out there and COMMAND YOUR STAGE.
Enjoy!
Brad
TAKE THE STAGE SHOW HIGHLIGHTS
Robin Mee and Kim Whiteley | Mee Derby Takeaways
- Flexibility is a key trend in the workforce, with employees seeking more flexibility in their work schedules and environments. It is not only a great recruitment tool but also a retention tool.
- Empathetic leadership and adaptability are crucial in the current work landscape. Leaders need to support their team members in their personal lives and create a safe space for open communication.
- Technology plays a significant role in staffing, enabling remote work, automation, and improved communication. However, it is important to strike a balance between automation and maintaining strong relationships with candidates and clients.
- The talent acquisition industry needs to address the challenges faced by women in leadership, promote diversity, equity, and inclusion, and combat ageism to create a more inclusive and equal workplace. The Women in Leadership Interest Group, established by ASA, provides a platform for women in the staffing industry to connect, learn, and create awareness.
- Scholarship programs within the Women in Leadership Interest Group offer opportunities for women to attend conferences and events.
- There is a need for more equal representation of women and people of color in leadership positions in the staffing industry.
- The upcoming election year and the retirement of baby boomers have implications for the workplace and the staffing industry.
LINK TO EPISODE:
[Stage] Robin Mee and Kim Whiteley - Trends Impacting the Talent Acquisition Industry Mark Winter | WinSource Group Takeaways
- No one needs a ½ inch drill bit…they need a ½ inch hole. Sell the SOLUTION not the tactic to get there!
- Develop a sales strategy that focuses on proactive efforts rather than reactive tactics.
- Understand the needs of your customers and identify the ideal entry point for sales efforts.
- Focus on current customers for additional business and aim high in the organizational hierarchy.
- Tailor your sales approach based on market conditions and measure success through dashboards and numbers.
LINK TO EPISODE:
[Stage] Mark Winter - How to Structure an Effective Sales Strategy
DeLibra Wesley | Women of Color in Staffing Takeaways
- Incorporating diversity, equity, and inclusion (DEI) principles into the hiring process is essential, but it can be challenging to implement effectively.
- Addressing unconscious bias in hiring requires strategies such as using gender-neutral language in job descriptions and removing unnecessary information from candidate profiles.
- Joining diverse professional groups and building a diverse candidate pool are important steps in promoting DEI in the staffing industry.
- Technology can both enhance and hinder DEI efforts, and it is important to be cautious of biases in AI systems.
- Transparency in pay and making DEI a priority at the executive level are crucial for creating an inclusive workplace.
- Starting out in the staffing industry requires hard work, resilience, and a commitment to continuous improvement.
LINK TO EPISODE:
[Stage] DeLibra Wesley - Addressing DEI and Unconscious Bias in the Staffing Industry Justin Uselton | Avionte Takeaways
- Overcoming the competitor perception is crucial in selling staffing services.
- Using references as sales leads can establish credibility and trust.
- Avoid desperation in sales pitches and compete on value rather than price.
- Creating a winning sales environment requires accountability, effective processes, and technology.
- Developing a proper sales cadence involves a variety of touchpoints and a focus on helping prospects.
LINK TO EPISODE:
[Stage] Justin Uselton - How to Sell Staffing Services
Joan Graci | APA Solutions Takeaways
- Self-awareness is the foundation of effective leadership, as it helps leaders understand their strengths and areas for growth.
- We should be chasing progress not perfection.
- Understanding body language is crucial for effective communication and building relationships.
- Coaching empathy is possible and important for creating a positive work environment.
- Recognizing and accommodating the differences between introverts and extroverts can lead to better collaboration and productivity. Breaking habits is difficult, but progress is more important than perfection.
- Emotional intelligence is crucial for effective leadership and creating a positive work environment.
- Leaders should strive to understand and manage the emotions of their team members.
- Getting to know temporary workers on a deeper level can lead to lasting relationships and better placements.
- The staffing and recruiting industry should prioritize understanding the goals and needs of temporary workers.
LINK TO EPISODE:
[Stage] Joan Graci - The Role of Emotional Intelligence in Leadership Akash Taneha | Momentum Advisory Partners Takeaways
- Selling a staffing agency is a deeply personal decision influenced by factors like retirement, the need for investment, or burnout.
- To attract potential buyers, staffing firms should have a clear vision, strong value proposition, and a good reputation.
- The market for selling staffing agencies has been down, but transactions are still happening, especially in the lower middle market.
- Preparation is key when considering a sale, and understanding the valuation process and potential buyers is crucial.
- Buyers consider customer concentration and the strength of the internal team when evaluating a business.
- Maintaining customer relationships and preparing the team for the transition are important in the selling process.
- Starting early and building a world-class organization are essential for long-term success in the staffing industry.
LINK TO EPISODE:
[Stage] Akash Taneja - When is the Right Time to Sell Your Staffing Firm? |
