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The Idea Club: Ideas, Tips, and Techniques for your Marketing Success
June 2011
Hi Reader,

When it comes to selling staffing services, your website and sales collateral can be great assets to your sales team.

But what really works?

This month's Big Idea is about staffing brochures and the six ways you can use them to boost sales.

And don't miss August's Lunch with Haley where you'll find out
how to use brochures and other marketing collateral to get
appointments, sell high margin staffing services, and make your
sales team more efficient and productive. Reserve a seat now!

I hope you enjoy this issue of the Idea Club, and if you need more ideas to help you increase sales, please give us a call!

Regards,

David Searns
President
Haley Marketing
1-888-696-2900
The BIG Idea
Does Your Staffing Company
Need a Brochure?


Brochures. Are they a waste of money?
Definitely not...if you use them correctly!

In this BIG IDEA, you'll discover six ways you can use brochures to sell higher-margin solutions, cross-sell services and even create demand for staffing.
Cool Stuff
Major HaleyMail Upgrade Just Released!

We just completed a major update to our email marketing software, HaleyMail. Here are the highlights:
  • All New InstantMail Interface Now, it's easier than ever to create and send your own emails. And new categories make it easy to find the right email for any occasion.
  • New Franchise / Multi-office Management For our larger clients, we created a new franchise layer that provides corporate content loading, opt-out suppression across accounts, and a new branch administrator role.
Learn more about HaleyMail
Haley Marketing Job Board Saves Staffing
Firm more than $30,000 in Job Posting Fees!


Reliance Staffing installed Haley Marketing's job board software to automatically feed from their COATS staffing software to their company website. The job board also feeds the jobs to Indeed, Simply Hired, Facebook and Twitter.

Tom Sarach, Jr., Reliance's owner, told us that using the Haley Job Board allowed him to eliminate the fees he was paying for job postings, saving his firm as much as $4,000 a month!

The Haley Job Board works on any staffing firm's website and integrates with ABD, AST, Bullhorn, COATS, eEmpACT, TempWorks and VCG.

For more information on the Haley Marketing Job Board, call us today at 1.888.696.2900.
And More...
Ask Haley Blog
Don't miss our recent posts:

Website copy matters

5 alternatives to cold calling

Grow your social media followers
Lunch With Haley

Blogging Success for Staffing & Recruiting Firms
The who, what, when, how, amd most importantly why of blogging.

Thursday, July 7, 2011
2 pm EDT


Beyond Brochures
Collateral that makes a BIG impact on staffing sales.

Thursday, August 25, 2011
2 pm EDT


Click here to reserve your FREE seats!
Past Issues
Check out more than 50 past issues of The Idea Club!
NEWS
We're Growing!
Haley Marketing would like to welcome our new team members!

Sheryl Bauerschmidt
Project Manager

Greg Everhart
SEO & Social Media Advisor

Pictures and team profiles coming soon...
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CONTACT US

Haley Marketing | PO Box 410 | Williamsville, NY 14231-0410 | 716-631-8981

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