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The Idea Club
February 2013
NEW THIS MONTH

JOB BOARD V3 ROLLOUT

We are starting to rollout our mobile and SEO optimized job board to all our clients.

Our clients that have converted are already seeing a 30% increase in traffic from search engines since the launch a few weeks ago.

If you're not using our job board, contact us to learn more.

>> Read the full press release about our new job board
EVENTS & NEWS

2013 Executive Forum
David Searns is speaking on staffing website design.

ANSERTEAM 2013
David Searns is speaking on Content Marketing.

Contact us today at 1.888.696.2900 if you'd like to meet with us at any of these events.

Check Out Our
Latest Work


>> Click here

Our Next Webinar
2013 Staffing Industry Executive Forum Recap

Thursday, March 28 at 2 p.m. EDT

The Executive Forum is one of the premier events in the staffing industry, and we're sending three Haley Marketing team members to learn all we can.

We hope to see you in Orlando, but if you're not going to be at the Exec Forum, then please make sure to reserve a seat at our next Lunch with Haley webinar. We're going to share our insights and observations to help you have great 2013.

Reserve your seat today!
Haley Marketing Group

Content Marketing: The Secret Sauce

How to really make content marketing work in staffing.


Last month, our Idea Club focused on content marketing and how it can help you to sell staffing services...without selling. The article showed you powerful ways to generate sales leads and nurture relationships with prospects, clients and candidates.

Today, it's time to take your marketing to the next level.

>> Read more
Social Media Buzz
Ask Haley Blog The following are the most-read posts on our Ask Haley blog this month:
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Hi Reader,

If you could double the effectiveness of your sales efforts, what impact would that have on your bottom line?

That's why we are such huge fans of content marketing. It can make a dramatic improvement on your sales and profitability.

Here are a few examples of the kinds of results our clients are achieving:
  • 100% improvement in the call to appointment ratios.
  • Sales cycles reduced from months to weeks.
  • 250+% improvement in traffic to their websites from search engines.
  • 200% greater ROI on their recruiting investment.
So how can you achieve these kinds of results? Our feature article today will show you some of "the secrets" of content marketing, but if you really want to know how to make your marketing work, give us a call at 1.888.696.2900.

We'd be happy to provide some specific ideas for your firm.

Best regards,
David Searns | CEO, Haley Marketing | 1-888-696-2900
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Haley Marketing | PO Box 410 | Williamsville, NY 14231-0410 | 716-631-8981

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