Not Your Father’s Marketing: Strategies for 2020 - and Beyond

Twenty years ago, staffing services were sold through cold calling, drop-by calls and networking events.

But recent events, combined with dramatic changes in staffing, marketing and technology, have completely upended how we need to market and sell.

This month’s Idea Club will help you manage the changes and create a modern marketing strategy for your staffing business.

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A note from our CEO:

Hi Reader,

It is hard to believe how much the world has changed since our February Idea Club.

First, and most importantly, I want to extend my thoughts to you, your employees and your families as we all work to get through the current pandemic and its impact on our lives and the businesses. Stay healthy!

Team Haley has been trying to do all we can to help our industry. If you missed our March Lunch with Haley webinar, "Strategies for a CHANGED World," you can watch the recording here: https://lunchwithhaley.com/2020/02/17/strategies-for-a-changed-world/.

With so many of us forced to work remotely, the need for digital sales tools and a strong online presence has never been greater. As you may have seen, we recently launched two promotions, one for Google marketing and a second for Social Visibility to help you improve your digital marketing.

Each of these promotions includes great freebies, but we want to do more. We know cash flow is tight, so we have decided to waive our setup fees for these promos. You can learn more about these two marketing programs here: https://www.haleymarketing.com/digital-marketing-deals/.

We also launched a Slack group where staffing professionals can come together to help one another get through these tough times. If you are already a Slack user, the Workspace is "staffing-works". If you are new to Slack, you can join the group here: https://tinyurl.com/staffing-works. There is no cost to be part of this group; it is a forum where our industry can come together to share ideas and get through our current challenges.

Together, we WILL survive these trying times. If there is anything else our team at Haley Marketing can do for you, we are happy to help. Call us at 1.888.696.2900 or drop us an email at info@haleymarketing.com.

Regards,

David Searns
CEO
Haley Marketing | 1.888.696.2900 | www.haleymarketing.com