Do you have a marketing plan that is STRATEGIC, MEASURABLE and based on ANALYTIC DATA?
Most staffing companies don’t. They think of marketing as being about their website, sales collateral and social media. Even most marketing professionals talk about branding, messaging and all kinds of things that are almost impossible to quantify.
“Smart Marketing” is strategically using marketing to drive sales leads and attract candidates…and increasing ROI from your marketing investment.
Check out this month’s slideshow for 20 Smart Marketing ideas.